The Thermomix success story of Vorwerk, which revolutionised cooking at home, thrives on its convinced and convincing direct sales team. Once a year, the best Thermomix ambassadors are honoured with an appreciative and eventful event – in 2017, the incentive trip went with us to Dresden.
“Truly royal” – this was the motto of our three-day incentive concept, which took 400 Thermomix representatives and group leaders from all over Germany to the Florence-on-the-Elbe Dresden. Culturally and culinary charged moments provided majestic community experiences that would never have been possible on normal Dresden city trips. Relax together, enjoy together!
The guests were able to put together their own individual programme in advance. A city trip that could not have been more varied: a cult tour with the GDR road king Trabi, a visit to the Royal Porcelain Manufactory in Meissen, an excursion to Wackerbarth Castle including wine tasting or culinary city hopping in Dresden’s temples of pleasure. The crowning glory was the final gala evening at the Albertinum in the Galerie der Neuen Meister. A royal dinner, exquisite entertainment acts and an emotional award ceremony rounded off the event, which celebrated the participants like stars.
